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Attendees of the 2013 Idea Factory took advantage of the many show specials, met with vendors face-to-face and discovered new suppliers ready to do business. They also sampled some of the best foods and beverages offered in the industry.

Click here to see some of the great products displayed at the 2013 Idea Factory Expo.

Event Solutions Lounge
The comfy Event Solutions Lounge allowed attendees to relax and recharge during the days on the Expo floor. We met other event pros, networked and enjoyed discussions at the cash bar.

Spectacular Sweets
 Pastry Showcase
presented by Chef Rubber

Back for a second year, the Spectacular Sweets Pastry Showcase highlighted some of the sweetest creations in sugar, chocolate and more.

TUESDAY Chef Demo Title
11:30am Chef Michelle Garcia Chocolate and Sugar Amenities for the Modern Pastry Chef
12:30pm Flora Aghababyan Textures & Sculptures with Fondant
1:30pm James Rosselle All Things Cake
2:30pm Chef Jin Caldwell Chocolate Décor with Colored Cocoa Butter
3:30pm Chef Alicia Boada Today’s Trends: a Presentation on Who is Doing What Where
10:00am Chef Vinny Garcia Fondant Figures
11:00am Chef Robert Teddy Quick and Creative Petit Fours
12:00pm Ramon Perez Creative with Chocolate
1:00pm Chef Charity Sweet Magic: Sugar Work with the Sugar Sorceress


Tabletop Contest

This contest is always a must-see on the show floor! Dozens of event pros pulled out all the stops to compete. We saw on display some of the most inventive and original ideas from planners from coast to coast. Celebrity event planner David Tutera also joined us to comment on each tabletop design and award his favorite pick!

Ice Carving Demonstrations

presented by The National Ice Carving Association
We got chills watching five exciting ice carving demos and took in the talents of these artists and browsed many more pre-carved display pieces on the show floor!

Thank you to all our sponsors who are instrumental in the success of our show!