In the Spotlight: 2014 Event Company of the Year
Two weeks ago we began introducing you to the nominees of the 2014 Event Solutions Spotlight Awards. We started with the Technical Support Company of the Year, and then brought you the 2014 Event Company of the Year runner-ups. Today we bring you the winner: MGM Events!
This company was chosen due to its outstanding ability to organize, manage, and execute events for all types of clients. This includes planning an event of high caliber, using creativity and innovation while planning within the clients budget.
MGM Resorts Events (MRE), an internationally renowned event production company, creates magic for clients who book events at MGM Resorts properties. MRE is staffed with award-winning designers and artisans, an entertainment division with costumes and rehearsal space, as well as a world-class operations and logistics team. By creating engaging events, on time and in budget, MRE provides clients with the confidence that their events will be extraordinary.
“Bloom” was a New Years Eve adventure into a luxurious fantasyland, a modern botanical garden with international flavor, where one was only restrained by the limits of his or her imagination. Guests began their journey by stepping onto a tranquil pathway leading to the ballroom. Moss spheres and candlelight lined the pathway, a brightly painted wrought iron arch was covered in moss and fresh floral in tangerine, fuchsia, purple and chartreuse. Moving deeper on the pathway, guests passed by delicate birdcages and curvy frames with beautifully attired models welcomed everyone into the garden.
The scent of fresh flowers filled the room as they entered the ballroom where a floor-to-ceiling, mist-filled cage held beautiful nymphs that welcomed guests to the pre-party. A magnificent “Monarch” arch beckoned guests into the room where fireflies, candles, moss and equisetum lured them through the arch. Costumed entertainers interacted with guests and created a human dimension to the backdrops. The stunning vision stopped guests in their tracks as they paused to marvel at the beauty.
In the center of the room, a band performed inside of a 20’ water curtain with chevron, paisley and geometric patterns programmed into the water. Fourteen tear drop swings with framed mosaic stained glass accents flew “garden characters” from the ceiling around the entrance and perimeter. Each cage was hung with colorful ruching and accented with custom color-coordinated pillows. Two butterflies and two dragonflies spanning 32’ each “flew” from the four quadrants of the room. These huge sculptures were backlit to highlight a mosaic design matching our Monarch entry. MRE created a magical garden that provided the perfect environment from which to celebrate the old, welcome the new, and start the New Year off in a fresh and beautiful way.
Fame was another New Years Eve event created by MRE to embody the energy,excitement, hopes and dreams of Fame! It had a modern New York City vibe that was fully immersed in a contemporary urban environment, complete with corner musicians, people rushing down sidewalks, vendors, and street artists. To alter the venue into a modern inner-city, MRE layered cityscapes with street performers and graffiti. Artists created oversized images of abstract traffic jams, pedestrian mobs, fleets of taxis and soaring skyscrapers. Doors and walls were tagged by professional artists, leading guests into a room filled with an urban landscape, creating the backdrop for non-stop performance.
The night kicked off with a remix of the 80’s iconic song, Fame. Thirty-plus performers were dressed in bright, neon colors of orange, yellow, blue, and pink, accented with leopard print and contrasting legwarmers. The number progressed into contemporary music with Yeah 3X’s by Chris Brown, and FloRida’s Wild Ones, which brought us back to present day. Next came HardKor Parkour. Within the main stage were platforms, railings, trampolines, walls, and pods built in for these athletic guys to jump, swing, fly, and tumble across, around, over and above the set. Changing the stage again, dancers ascended the overhead Brooklyn Bridge to perform high-energy choreography set to a kaleidoscope of dazzling backdrops during which the stage was prepared for both show-stopping headliners: Boys II Men and Jordin Sparks.
The over the top production of Fame included 36 projectors, 16 media servers, 26 ImagePro HD’s, 2,000 feet of truss, 101 chain motors, over 2 miles of cable, 208 moving lights, 110 LED pars, 2 concert sound systems, 2 trampolines, 2 scenic wagons, a 164’ main stage, 32 performers, 1 Jordin Sparks, and 3 Boys II Men and a huge team of content creators, creative specialists and technicians.
Are you having an amazing year? Now is a great time to begin reviewing your past and upcoming events for entry into the Spotlight Awards. We’re making big changes to the rules this year to make the awards 100 percent merit based – no more people’s choice voting! Stay tuned for more information on rules, categories and entry dates.